Cosmoprof North America · July 13–15, 2026 · Las Vegas, NV · Mandalay Bay Convention Center
Don't just exhibit. Dominate.
Cosmoprof North America brings together beauty brands, retail buyers, distributors, and salon professionals at Mandalay Bay. While your competitors wait for badge scans, your brand is already on every attendee's phone — reaching beauty industry decision-makers across nail, skin care, and hair care all show long.
Need something custom? Contact us — we build tailored campaigns for multi-day, multi-zone strategies.
Why it works
Own the show floor.
Cosmoprof North America draws thousands of beauty brand founders, retail buyers, salon and spa owners, and cosmetics distributors — but most exhibitors only reach the ones who walk past their booth. Geofence advertising changes the math: your brand follows every attendee across Mandalay Bay Convention Center, multiplying touchpoints without multiplying your budget.
Drive Booth Traffic
Pull beauty brand founders and salon buyers off the show floor and into your booth with targeted mobile ads.
Reach Retail Buyers
Target cosmetics and beauty retail buyers actively sourcing new brands — at the venue, hotels, and beyond.
Target Salon & Spa Owners
Reach salon and spa professionals sourcing nail, skin care, and hair care products for their business.
Stay Visible Between Sessions
Keep your brand front-of-mind during networking breaks, lunches, and after-hours events across Las Vegas.
Amplify Your Presentation
Running a demo or show-floor presentation? Target attendees before and during your slot to fill the room.
Prove ROI
Real-time dashboards show impressions, clicks, and engagement — no guesswork.
Reserve your Cosmoprof North America 2026 campaign
After submitting, a member of our team will be in touch within one business day to finalize your campaign setup and billing.
No payment required today. A member of our team will contact you to finalize details and billing.
Questions? Email info@insightmedialabs.com or call 973-960-1374.
Prefer to talk first?
Free · 30 minutes · Video call
Book your intro call
Pick a time that works and we'll take it from there.
Simple process
Up and running before the show opens
01
Reserve your package
Choose your package. Fill out the form above — a member of our team will be in touch within one business day.
02
Share your message & goals
Tell us your booth number, landing page, and what you want attendees to do. We help you craft the right message for each campaign phase.
03
We design & launch
Our team designs all creative assets and sets up geofence zones around Mandalay Bay, host hotels, and surrounding Las Vegas areas.
04
Track your campaign live
Your dashboard updates in near real-time with impressions, audience demographics, and engagement data throughout the show.
Common questions
Everything you need to know
What exactly is geofence advertising?
Geofencing uses GPS technology to create a virtual boundary around a physical location, such as a convention center or conference meeting space. When someone enters that zone with their mobile device, they become eligible to see your ads across thousands of apps and websites — news, weather, sports, social, and more.
How quickly can a campaign go live?
Once you reserve and provide your messaging direction, we can design, approve, and launch your campaign within 24–48 hours. For Day 1 activation, we recommend reserving at least 5 business days before the show opens.
Do I need to provide my own ad creative?
No — all creatives are included in every package. We design all necessary banner sizes and formats. You simply approve the designs before they go live. If you have existing creatives or brand assets, we're happy to use them.
Who attends Cosmoprof North America and will my ads actually reach them?
Cosmoprof North America attracts beauty brand founders and executives, cosmetics retail buyers, salon and spa owners, beauty distributors, and nail, skin care, and hair care professionals. Our geofence covers Mandalay Bay Convention Center along with attendee hotels and key Las Vegas locations, so your ads follow this high-value audience wherever they are during the show.
How do you report on campaign performance?
You get access to a live analytics dashboard showing impressions, clicks, and CTR in real time.
Can I run a campaign even if I'm not an exhibitor?
Absolutely. Geofencing is equally effective for beauty brands attending (but not exhibiting) who want to increase awareness with buyers and salon professionals, schedule meetings with distributors, or recruit industry talent at the show.
What happens after I submit the form?
A member of the Insight Media Labs team will contact you within one business day to review your goals, confirm creative direction, and complete billing. We keep the process simple — most campaigns are set up in a single call.
